The former industrial area of Cremorne was used as a case study to demonstrate densification and transformation potentials of well-connected inner neighborhoods in Melbourne. The project envisioned Cremorne as a dense, lively, mixed and sustainable neighborhood, and developed a set of design strategies for the transformation of rich urban heritage. It revolved around integrating the history of the place, existing morphologies and its genius loci. The vision unfolds ideas for alternative circulation, pedestrian life and public transport, catalytic projects and activation of public space.
The research by design project was developed collaboratively with students, urban activists and journalists and used Monash University as a platform.
As part of the overall strategy, the activation of urban space was pursued within Cremorne itself. In conjunction with a website and flyer campaign, this method allowed to gain visibility and discursive exchange within the architecture community, the neighborhood and with urban planning authorities. The temporary installation demonstrated the potentials of underused space. It housed the exhibition and a public discussion around the projects objectives.
Combining bottom-up and top-down tactics allowed attracting attention to the importance of sustainable urban growth strategies, showcasing potentials of transformative densification as an alternative to sprawl.
The project will be featured in the Venice Architecture Biennale 2014.
MADA Architecture students 2012 Tamara Bird Camilla Burke Laura Donato Megan Doodey Lauren Geschke Nathan Impey Edwin Ng Robert Randell Robert Rosamilia Hosna Saleem Joseph Semeredi Amy Shaw Julie Sloane Daniel Wallis Kathryn Walter Faridah Yim
2013 Jacqueline Cann Lyndal Cleary Giuliana Corallo Edward De Fegely Kanghong Charlie Du Benjamin Ellul Emilia Fabris Angus Hamilton Shigeru Iijima Thu Le Lara Panuzzo Jasmine Placentino Sasha Sivanas Samantha Stefanou Sophie Weber Jie Zheng
2014 Hillary Duff Hillary Sleigh An Thai Matthew Xue
MADA researchers from varied backgrounds, including professional artists, designers, architects and theorists, work together to produce vibrant, innovative, creative research that addresses the social, economic and human issues facing Australia.